Send Them Back-to-School Prepared With WillLand Bags! #BackToBackpacks


Back-to-school is here! Yipee. I know I am looking forward to that routine, and schedule again. I know my kids are looking forward to starting a new school where the possibilities are endless, they don’t have to be scared or stressed about showing up and they already have a hand full of friends (who live on our street!) and I think we are all just looking forward to that structure again we lack so much during the summer of carefree days doing whatever we want.

Backpacks are something I am always thinking about when it’s time to get ready for Back-to-school! With one heading off to Kindergarten and one heading off to High School we have different needs when it comes to backpacks, but one thing is for sure – we can always count on WillLand to get us prepared!

Every year we get our kid’s new bags and clothes, shoes and all the supplies they’ll need to start the year off right. This year, with sending one to High School we needed to make sure we got him a backpack that is not only stylish, but that will last and carry everything he needs to take. Books are heavy, so keeping that in mind we partnered with WillLand Outdoors to make sure Jordan has the best back-to-school backpack that will get him through this milestone in his life!

With a large variety of fashion forward styles, fabrics and colours, there is a WillLand Outdoors backpack to suit any fashion personality. Whether you’re sporty, chic, simple or bohemian –WillLand Outdoors has a bag to accompany you on your next adventure, wherever that may take you!

Find the #BackToBackpacks look that’s right for you:

· Romantica
Looking for something fashion-forward? The Romantica’s sleek size, trendy colour spectrum and relaxed shape are ideal for those who want to make a statement without compromising comfort. MSRP: $98.00

· Victoria
For the modern traditionalist, the Victoria combines a classic look with contemporary design, including a wider body, perfect for stowing laptops and textbooks. MSRP: $98.00

· Deliziosa
The perfect travel companion for the occasions when a standard sized backpack just isn’t enough. The Deliziosa is designed for the true adventurer, who is always on the go.
MSRP: $148.00

· Luminosa
Timeless design, compact storage solutions and lightweight fabric, the Luminosa is the ideal commuter backpack, perfect for everyday use! MSRP: $88.00

· Luminosa Forte Freedom
Navigate with ease – this versatile, convertible backpack is designed to carry just about anything! Built-in-wheels and large compartments make it ideal for travel and commuting.
MSRP: $168.00

About WillLand
Since 2012, WillLand has brought high-fashion street-style to ready-to-wear backpacks, bags and accessories. Created with a firm belief in providing Canadians with easy-to-wear and high-quality bags, WillLand’s unique product portfolio includes two distinct lines – WillLand Outdoors and WillLand Selection. The WillLand Outdoors line features outdoor gear, bags and backpacks built for the Canadian adventurer. The premium WillLand Selection line puts a modern luxury spin on classic bag, tote and backpack designs.

WillLand believes that modern luxury should be made ethically. Since its inception, WillLand has risen to be at the forefront of ethical manufacturing practices and received certification from the Fair Labor Association and Live Green Toronto. For more information or to browse and shop, visit shop. and

Disclosure: This post is in partnership with WillLand Outdoors. As always, all opinions are my own.


  1. Oh, i love the Victoria! Those book bags look like they are made awesome, and have such nice quality. Its hard to find that these days!

  2. Love these backpacks! They look like great quality and that they will last a few years too! Like the colors as well!

  3. I love the wheels on these bags! Especially now because kid shave to carry so many things and hate using lockers! I think it’s going to be very helpful!

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